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BKV Energy
AP Gas & Electric
BKV Energy
BKV Energy
| Provider | Plan | Rate (¢/kWh) | Term | Green % |
|---|---|---|---|---|
|
BKV Energy
|
Verbena 13 | 14.1¢ | 13 mo | 29% |
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BKV Energy
|
Verbena 12 | 14.5¢ | 12 mo | 29% |
|
AP Gas & Electric
|
APG&E Fixed 12 | 17.2¢ | 12 mo | — |
|
AP Gas & Electric
|
APG&E Fixed 14 | 17.2¢ | 14 mo | — |
Top 10 diverse plans · Max 2 per provider · View all plans
Your electricity in zip code 76301 is delivered by Texas-New Mexico Power. Since this area is deregulated, you can choose your retail electricity provider while Texas-New Mexico Power maintains the power lines and handles outage restoration.
Residents of zip code 76301 in Wichita Falls, Wichita County, are served by Texas-New Mexico Power (TNMP) for electricity delivery — and they have access to one of Texas's most competitive retail electricity markets. As of March 2026, 49 licensed retail electric providers (REPs) are offering 215 plans in this TNMP service area, with rates ranging from a best available 9.9¢/kWh all the way up to well above the market average. With a city population of around 102,150 and a median household income of $45,730, finding a cost-effective electricity plan matters. The good news: high provider competition in this deregulated market means Wichita Falls 76301 customers have real leverage to secure a strong rate right now.
The most competitive rate available in Wichita Falls 76301 this March is 9.9¢/kWh, offered by True Power on their TNMP 12-Month Fixed Residential plan. That's a significant savings opportunity when you consider the market average across all 215 available plans sits at 15.0¢/kWh — a spread of more than 5 cents per kilowatt-hour. For a household using 1,000 kWh per month, that difference translates to roughly $50 in monthly savings, or $600 annually. Pricing in the TNMP West zone is influenced by regional transmission costs, fuel mix, and competitive pressure from the high number of active providers in the market.
In 76301, short-term plans (1–6 months) currently average 14.2¢/kWh, while both medium-term (7–18 months) and long-term (19+ months) plans average 15.1¢/kWh. Interestingly, short-term plans are slightly more affordable on average right now — which may appeal to renters, those planning a move, or anyone who wants flexibility without a long commitment. However, the single best rate in the market (9.9¢/kWh) comes from a 12-month fixed plan, meaning savvy shoppers willing to commit to a year can lock in well below the short-term average. Fixed-rate plans dominate the market here, with 177 of 215 plans offering fixed pricing — ideal for budgeting through Wichita Falls' hot summers and unpredictable winter demand spikes.
With 49 providers competing for customers in this TNMP service area, 76301 is a highly competitive electricity market. Active providers include well-known names like Reliant Energy, Direct Energy, Shell Energy, and Champion Energy, alongside value-focused options like True Power, Payless Power, Cirro Energy, and 4Change Energy. Newer entrants like Rhythm Energy, Good Charlie, and Chariot Energy frequently offer promotional rates and renewable-focused plans. There are also 40 green/renewable energy plans available for environmentally conscious consumers.
No matter which retail provider you choose, your electricity will be physically delivered by Texas-New Mexico Power (TNMP), reachable at 1-888-866-7456 or tnmp.com. TNMP handles the poles, wires, and meter infrastructure — and their delivery charges are state-regulated and identical regardless of which REP you select. This means the only variable you're actually shopping is the energy supply rate. Switching providers is completely free and causes zero service interruption. Simply contact your chosen REP with your ESIID number (found on your current bill), and your new rate typically activates on your next meter read date.
Compared to neighboring cities like Farmersville, Highland Village, La Marque, and Aubrey — all averaging around 10.6¢/kWh — Wichita Falls 76301 has access to an even more competitive best rate at 9.9¢/kWh, making it a strong market for savvy shoppers. Other Wichita Falls zip codes (76302, 76305, 76306, 76308) are also served in the TNMP territory, so rates across the city are broadly comparable. Summer months drive peak demand in this region, making March an ideal time to lock in a fixed rate before seasonal pricing pressure builds heading into June and July.
Starting at 14.1¢/kWh
2 plans available
Starting at 17.2¢/kWh
2 plans available
Lock in a 12-month fixed-rate plan before Memorial Day. Wichita Falls summers are punishing — temperatures above 100°F arrive fast and stay long, and spot electricity prices spike accordingly. Securing a fixed rate in spring protects your budget through September.
If you're stationed at Sheppard AFB, look for REPs offering early termination fee waivers for military PCS orders. Several Texas providers honor military clauses, letting you cancel without penalty if deployment or reassignment changes your plans.
Set your programmable thermostat to pre-cool your home before 2 p.m. — the peak pricing window in North Texas. Running your AC hard from 6 to 9 a.m. and easing off during mid-afternoon can meaningfully reduce your highest-consumption hours.
Wichita Falls winters can bring sudden Oklahoma-sourced Arctic blasts. Pair electric heat with weatherstripping around doors and windows facing north — even modest improvements reduce heating load and lower your January and February bills significantly.
Compare plans using a usage level of 1,500–2,000 kWh during summer months rather than the standard 1,000 kWh baseline. Wichita Falls homes run hotter and longer than the Texas average, so evaluating plans at realistic consumption levels reveals the true cost per month.
As of March 2026, the most competitive rate in 76301 is 9.9¢/kWh, offered by True Power on their TNMP 12-Month Fixed Residential plan. This is well below the market average of 15.0¢/kWh across all 215 available plans.
Texas-New Mexico Power (TNMP) handles all electricity delivery in 76301. TNMP manages the poles, wires, and meters. Their delivery charges are regulated and the same no matter which retail electric provider you choose.
Contact your chosen retail electric provider with your ESIID number from your current bill. Switching is free, there's no service interruption, and your new rate typically takes effect on your next meter read date. TNMP continues delivering your electricity throughout.
With 215 plans available, pricing varies widely based on contract length, renewable content, and provider margins. Promotional fixed-rate plans from providers like True Power can be significantly below average, especially when locked in during lower-demand months like March.
Short-term plans average 14.2¢/kWh — slightly lower than medium or long-term averages of 15.1¢/kWh. However, the single best rate (9.9¢/kWh) is a 12-month fixed plan, making it the smarter choice for most households wanting stability and savings.
Yes — 40 green or renewable energy plans are currently available in Wichita Falls 76301 through providers like Chariot Energy, 4Change Energy, and Rhythm Energy. These plans let you support clean energy while still benefiting from competitive TNMP-area pricing.